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Top 20 fashion Brands: Alexander McQueen cooler than Chanel

This year was definitely the year of Alexander McQueen. Aside the worldwide exposure which followed Burton’s royal wedding commission in April, the label became the focus of a retrospective exhibition at the Metropolitan Museum of Art’s Costume Institute in New York.

‘Savage Beauty’ became the Metropolitan’s most viewed fashion exhibit ever attracting 661,509 visitors in three months it was open.The label, headed up by creative director Sarah Burton since McQueen’s death in 2010, came eleventh overall in the 2011 list of cool global brands – four places ahead of iconic Parisian fashion brand, Chanel, at number 15. Burton has also been nominated for the coveted Designer of the Year award at December’s British Fashion Awards, alongside Christopher Kane and Erdem.

The top 20 winners in full:
1. Aston Martin
2. Apple
3. Harley-Davidson
4. Rolex
5. Bang & Olufsen
6. BlackBerry
7. Google
8. Ferrari
9. Nike
10. YouTube
11. Alexander McQueen
12. Dom Perignon
13. PlayStation
14. Ray-Ban
15. Chanel
16. Nintendo
17. Vivienne Westwood
18. Agent Provocateur
19. Tate Modern
20. Maserati

Source: Fiona Jenvey for Mudpai,
Edited from the Daily Telegraph




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